Staybright® Color Technology by Westpoint

Staybright® Color Technology by Westpoint

Staybright is a WestPoint Hospitality exclusive technology that maintains the brilliant colors in select WestPoint sheets, towels, and pool towels. The specialized process bonds the color to the fiber to stand up against repeated laundering, pool chlorine, and sun exposure.

Staybright textiles can even be washed using chlorine bleach. The unique color-fast technology keeps textiles looking new, extends the product life, and reduces replacement cost to ultimately save money on your linens.

WestPoint Hospitality Textiles that feature Staybright Color Technology are listed below:

  • Martex dishcloths in a stack.
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    Martex Dishcloths - Colorfast

    $0.85 each 288/case
    Martex® Colorfast Dishcloths are constructed with 100% ring-spun cotton making them super-soft, highly absorbent, and durable. Bleach friendly and fade-resistant, the 12x12 dishcloths will maintain their color throughout their lifetime thanks to...
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    $0.85 each 288/case
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  • Folded kitchen towels.
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    Martex Kitchen Towels - Colorfast

    $1.85 each 144/case
    The Martex® Colorfast Kitchen Towels are highly absorbent, durable, bleach friendly, and fade resistant. Perfect for both commercial and home use. Featuring a windowpane terry cloth design, they are available in coordinating solid colors or...
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    $1.85 each 144/case
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  • Three pot holders in beige, green and blue.
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    Martex Pot Holders - Colorfast

    $1.40 each 48/case
    The Martex® Pot Holders are non-fading, super-soft, highly absorbent, and durable. Bleach friendly and fade-resistant, The 7"x7" square pot holders have bound edges and have a corner loop for hanging. They will maintain their color throughout their...
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    $1.40 each 48/case
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