Staybright® Color Technology by Westpoint
Staybright is a WestPoint Hospitality exclusive technology that maintains the brilliant colors in select WestPoint sheets, towels, and pool towels. The specialized process bonds the color to the fiber to stand up against repeated laundering, pool chlorine, and sun exposure.
Staybright textiles can even be washed using chlorine bleach. The unique color-fast technology keeps textiles looking new, extends the product life, and reduces replacement cost to ultimately save money on your linens.
WestPoint Hospitality Textiles that feature Staybright Color Technology are listed below: